Campaign and Advertising News The Man Company have released a new digital film for Rakshabandhan that urges people to celebrate the tradition of tying a rakhi with a new perspective. In the film titled ‘ #RakhiForSisters. Ayushmann Khurrana is seen tying a rakhi on his sister’s wrist. Watch Tanishq, an Indian jewellery brand has released …
Campaign and Advertising News inDriver India has released a social media campaign titled ‘Mustache Of Joy’. The campaign aims at spreading positivity and encourages people to stay connected from their homes during the lockdown. VOGO releases ‘Go Safe with VOGO’ a digital campaign. Featuring Amol Parashar and Abish Mathew, the digital ad campaign urges people …
Campaign and Advertising News Vectus Industries ropes Saif Ali Khan and Kareena Kapoor Khan as its brand ambassadors and launches its campaign ‘Vectus- India ki waterline’. Zomato releases an ad that makes a case for ‘safety’ while ordering in. It reminds the audience that it is, indeed, safe to order food, despite the fears surrounding …
Campaign and Advertising News Spinny Cars back on the road with OOH branding. The brand wishes to target the masses looking for the second-hand cars for the safe traveling in Delhi. The campaign was executed by The Media Ant. Britannia releases a new ad film, which centres on its proposition ‘#KhushiyonKiZiddKaro’ and delivers a timely …
Campaign and Advertising News Pocket Aces released new Instagram-first format ‘FilterCopy Mini’. It will focus on telling short, relatable stories in just under a minute. Motilal Oswal, a financial service provider released a new campaign – ‘PHYGITAL’. The campaign uses a distinct look and tagline to engage the audience to experience the advantage of both …
Campaign and Advertising News Jyothy Laboratories launches ‘vocal for local’, an ad film shot at home. The film narrates the journey of the company’s legacy since 1983 through a song that describes the values of the company. Watch Britannia’s released a new ad and play with the product name Nutri’choice’. The ad urges the audience …
Campaign and Advertising News Uber India releases a 4-minute music video to pay tribute to their driver-partners. The music video was entirely produced by their employees and portrays how their drivers are committed to providing a safe and reliable travel experience to its riders. Watch Enrich Salon releases a video to welcome patrons back to …
Campaign and Advertising News eBay releases #LocalToGlobal campaign to encourage Indian MSMEs to expand their businesses globally. The campaign is part of a larger narrative planned by the brand to showcase the cross-border e-commerce opportunity to homegrown businesses Kwality Wall’s released its ‘happiness is essential’ campaign and is now extending it to home deliver yummy …
Campaign and Advertising News 1. Tata Motors Finance launches a digital film ‘The Sounds of Lockdown’. The film uses the power of sound and the amalgamation of the everyday activities to relive the memories of normal life that everyone is missing these days. Logicserve Digital has created the film. Watch 2. Vaseline launches a new …
Campaign and Advertising News Bingo!, the snacking brand from ITC, along with brand ambassador Ranveer Singh used Zoom video calls in an attempt to cheer up people whose spirits were dampened during the lockdown. This being under their initiative #BingoConnecting Hershey India has launched the ‘#HappyAtHome with Hershey’s’ digital campaign. As a part of the …