Campaign and Advertising News Coca Cola launches its first ad post COVID. The 90-sec video shows families cooking, eating, and having Coke together. Watch Zomato launches a new campaign highlighting the safety measures that it is taking. Watch V-Bath, the female hygiene brand has launched a campaign #IssuedInPubicInterest. Conceptualized by SoCheers, the campaign focuses on vaginal health. …
Campaign and Advertising News Ixigo launches a new ad showcasing safety measures that a traveler should take before taking a flight. The ad is based on the popular game Mario. Watch Cinkara, the health drink from Hamdard is back on air after a gap of 35 years. The new ad features singer, Sunidhi Chauhan. Javed …
Campaign and Advertising News Apple launches Season 2 of “Underdogs”. Season 2 is based around Apple employees trying to design a round pizza box while working from home. Watch NGO Swayam in association with Rediffusion launches #StopDomesticViolence. Promoted through few hard-hitting images the campaign is being run digitally and also in the police stations of …
Campaign and Advertising News Great Learning has launched its digital brand campaign called ‘Against All Odds’. The campaign launched through a 1-minute video on digital platforms showcases people who defied all odds and used Great Learning to achieve something in life. Watch Nu-Shakti has launched a TVC + Digital campaign highlighting MixMe’s immunity power. The 20 sec animated …
Campaign and Advertising News “13th Ki Tayyari kijiye”, the teaser OOH campaign is likely to unveil the brand today. Run by Lakshya Media, the creative has tagline like “#13thKiTayyari kijiye, Maggi stock kar lijiye”, “#13thKiTayyari kijiye, Amul Lassi stock kar lijiye” and #13thKiTayyari kijiye, Pepsi stock kar lijiye. The campaign is likely from Zee TV …
Campaign and Advertising News Titan Raga the watch brand launches a new campaign “Proud to be me”. The 45-sec video conceptualized by Ogilvy highlights Kumar Iyer, a member in the LQBTQ community dressing up in a saree and wearing a Titan Raga Watch. Watch Levis launches an activation campaign on Instagram where influencers perform on …
Campaign and Advertising News Asian Paints launches an ad campaign for Viroprotek, its hand sanitizer. The 50-sec video has been conceptualized by Ogilvy. Watch HUL changes the name of “Fair & Lovely” cream to “Glow & Lovely”. This happened after a global outcry over color based racism through Black Lives Matter campaign. Lay’s India launches …
Campaign and Advertising News Domino’s new ad campaign suggests that its Pizzas are safe to eat during COVID. The 30 sec FB Ulka conceptualized video talks about the safety measures that the brand has taken to keep it’s Pizzas safe. Watch Savlon Hexa, the hand sanitizer brand from ITC launches a TV campaign. The 20-sec …
Campaign and Advertising News Udemy launches its first ad campaign in India. The 30-sec video talks about range of topics and affordability. Watch Mother Sparsh, the baby care brand launches an influencer campaign for its plant-powered range of natural products. Watch Flipkart launches a new campaign #AaoPhirPakdeRaftaar. The campaign is aimed at motivating sellers on …
Campaign and Advertising News PVR Cinemas launches a brand video called PVR Care. The 4-minute long video showcases steps that PVR has taken to ensure COVID free experience in its theatres. Watch BMW launches a new campaign”Just Can’t Wait”. The 15-sec video showcases BMW’s new collection and how its customers are eager to hit the …