Campaign and Advertising News Birla White releases a 2-minute video on its social platform featuring home painters. The video is inspired by a true story of migrant workers in Rajasthan who decided to give a facelift to the building they were quarantined in by painting it. AutumnGrey conceptualized the video. Watch Burger King has launched …
Campaign and Advertising News Peter England has launched a video campaign #MainKyuPehnu to spread the awareness of wearing face masks. Brand ambassador Ayushman Khurana features in this 1-minute 20-sec video. Watch Kotak Mahindra Bank has launched a new musical ad film. The film conceptualized by Cartwheel Creative Consultancy talks about precautions that need to take …
Campaign and Advertising News Apple ad for iPhone SE launch is based on affordability. The campaign talks about “Lots to love. Less to spend” for the launch of the phone starting at Rs 42,500. Watch Google Meet releases an ad campaign with a ‘free-for-all’ proposition that is expected to challenge Zoom’s turf. Watch Air Asia …
Campaign and Advertising News Association of Advertising Producers releases guidelines for commercial film production on it’s FB page. View Flipkart launches an email activation in which it asks its users interesting puzzles. #EmailsofFlipkart campaign has been trending on Twitter. View Mother Dairy in collaboration with Radio City has launched an activation called #Rishtonkacelebration. Users are …
Campaign and Advertising News Tata Motor launches a 2-minute video on its digital platform acknowledging the efforts of truck drivers who are working at the time of Ramadan and unable to come back home. The video has been conceptualized by Ogilvy. Watch IDFC Mutual Fund launches a digital campaign ‘Smart Bano, Invest Karo’. The 44-sec …
Campaign and Advertising News Kushal’s Fashion Jewellery has released a film on its social platform addressing the rise in domestic violence cases in India during the lockdown. The 2-minute film has been conceptualized by Aagey Se Right. Watch Budweiser launches an Indian version of its popular Wassup video. Watch Indian Film Watch Original 1999 Video …
Campaign and Advertising News Liberty Shoes launches a campaign to support #AtmaNirbharBharat through a 2-minute video on its social pages. Watch India Gate Rice has launched a campaign ‘India ki Puraani Aadat’through a 1-minute video on its social platforms. The ad conceptualized by Lowe Lintas Delhi talks about how lockdown has made us revisit many …
Campaign and Advertising News WWF India has released a film that shows how nature has won during the enforced lockdown in various parts of the world. Conceptualized by McCann Worldgroup India and set to the track Azaadi, the film shows clips of animals hitting the streets and blue skies. Must Watch Byju’s has launched a …
Campaign and Advertising News Dating App OkCupid has tied up with Screen Patti to launch a long duration format video on its social platform. The 12-minute film showcases a new couple’s journey – from the time they first met online, to all the things they now do together while self-isolating. Watch Tinder, the dating app …
Campaign and Advertising News ICICI Lombard released a film on the occasion of International Nurses Day 12th May 2020. Conceptualized by Fadoo Entertainment the 1-minute video answers the question of why nurses are called sisters in India. Watch Muthoot Finance has launched a campaign with a series of eight videos called ‘Gold Loan is Good’. Each …