Campaign and Advertising News Google India launches a campaign #BeKindToYourMind. The 50-sec video shows how one can use Google to help themselves and their families to remain stress-free during the lockdown. Watch Welspun releases two videos featuring Pulkit Sharma and Varun Sharma. The videos aim to educate consumers about the importance of using a clean towel …
Campaign and Advertising News Ixigo launches a new campaign featuring actor Sanjay Mishra. The 2-minute video named ‘Naye Safar Ki Shuruaat’ is based around the resumption of train service post-COVID. The ad talks about memories associated with train journeys and safety norms to be observed. Watch Enerzal, the energy drink brand launches a campaign ‘Bas …
Campaign and Advertising News Vodafone Idea has launched a digital campaign Online Seekho #Apnokesaath. The video conceptualized by BBDO urges people to continue learning at the time of lockdown using online connectivity on its network. Watch Volini has released a digital film urging people to step into the post-lockdown world with optimism and hope. The …
Campaign and Advertising News Birla White releases a 2-minute video on its social platform featuring home painters. The video is inspired by a true story of migrant workers in Rajasthan who decided to give a facelift to the building they were quarantined in by painting it. AutumnGrey conceptualized the video. Watch Burger King has launched …
Campaign and Advertising News Peter England has launched a video campaign #MainKyuPehnu to spread the awareness of wearing face masks. Brand ambassador Ayushman Khurana features in this 1-minute 20-sec video. Watch Kotak Mahindra Bank has launched a new musical ad film. The film conceptualized by Cartwheel Creative Consultancy talks about precautions that need to take …
Campaign and Advertising News Apple ad for iPhone SE launch is based on affordability. The campaign talks about “Lots to love. Less to spend” for the launch of the phone starting at Rs 42,500. Watch Google Meet releases an ad campaign with a ‘free-for-all’ proposition that is expected to challenge Zoom’s turf. Watch Air Asia …
Campaign and Advertising News Association of Advertising Producers releases guidelines for commercial film production on it’s FB page. View Flipkart launches an email activation in which it asks its users interesting puzzles. #EmailsofFlipkart campaign has been trending on Twitter. View Mother Dairy in collaboration with Radio City has launched an activation called #Rishtonkacelebration. Users are …
Campaign and Advertising News Tata Motor launches a 2-minute video on its digital platform acknowledging the efforts of truck drivers who are working at the time of Ramadan and unable to come back home. The video has been conceptualized by Ogilvy. Watch IDFC Mutual Fund launches a digital campaign ‘Smart Bano, Invest Karo’. The 44-sec …
Campaign and Advertising News Kushal’s Fashion Jewellery has released a film on its social platform addressing the rise in domestic violence cases in India during the lockdown. The 2-minute film has been conceptualized by Aagey Se Right. Watch Budweiser launches an Indian version of its popular Wassup video. Watch Indian Film Watch Original 1999 Video …
Campaign and Advertising News Liberty Shoes launches a campaign to support #AtmaNirbharBharat through a 2-minute video on its social pages. Watch India Gate Rice has launched a campaign ‘India ki Puraani Aadat’through a 1-minute video on its social platforms. The ad conceptualized by Lowe Lintas Delhi talks about how lockdown has made us revisit many …