CRED launched a new campaign “It pays to be good” to entice people to pay their credit card bills and get rewards from the app. The ad film features Jackie Shroff. Star Sports released a new music video on Christmas “How I miss Dream 11 IPL” along the lines of the original Christmas carol “Jingle …
Headlines for today (December- 24th, 2020): Top Marketing Campaign and Activation
Campaign Activation Charmis Deep Radiance has launched a new campaign to promote its face serum featuring Sanjana Sanghi as its brand ambassador. Tata Shaktee, the manufacturer of superior quality Galvanised Corrugated (GC) sheets, has launched a new campaign on farmer’s day as a part of its 20th-anniversary. The ad film pays a tribute to the …
Headlines for today (December- 23rd, 2020): Top Marketing Campaign and Activation
Microsoft launched a new year-end campaign “Hum Rukna Nahin Jaante” to celebrate our resilience. The ad film shows how India used technology to get through the lockdown and the new normal. Dr. Fixit, a water-proofing brand, has launched a new campaign featuring Amitabh Bachchan. The ad film educates consumers about the importance of waterproofing in …
Headlines for today (December- 22nd, 2020): Top Marketing Campaign and Activation
Campaign Activation GSK Consumer Healthcare has launched a new campaign to promote its new product Otrivin Breathe Clean. The ad film emphasizes the importance of daily nasal washing to wash out the germs and pollutants. Marico Limited has launched a new campaign “#DearWinter” to promote Parachute Advansed Hot Oil. The ad film address the dry …
Headlines for today (December- 21st, 2020): Top Marketing Campaign and Activation
Campaign Activation Accor has launched a new ad film “#allsafe” which shows the multi-level safer and hygiene precautions that are being taken to assure a safe stay. The campaign has been conceptualized by M&C Saatchi. Livpure has launched a digital campaign “Water Saviours”. The main objective of the campaign is to promote the brand’s Smart …
Headlines for today (December- 18th, 2020): Top Marketing Campaign and Activation
Campaign Activations Honda Activa has launched a new ad film to celebrate its 20th anniversary. The ad film introduces Activa 6G 20th Anniversary limited edition. Vivo, leading smartphone manufacturer has launched a new ad film promoting “SwitchOff” campaign. The ad film emphasises on reducing the phone usage while spending time with family. Lowe Lintas is …
Headlines for today (December- 17th, 2020): Top Marketing Campaign and Activation
Campaign Activations ABP Network has launched an ad film promoting its refreshed identity. The campaign is conceptualized by 82.5 communications and Little Lamb Films. Pagarbooks, a mobile application for SMEs to manage employee attendance and payments etc, has launched a new ad film. The film features Akshay Kumar and Khulbhusan Kharbanda. BBDO is the agency …
Headlines for today (December- 16th, 2020): Top Marketing Campaign and Activation
Campaign Activations Baggit, a premium handbag brand has launched an ad film promoting “BuyIndianBuildIndia. The ad film was created in partnership with Famous Innovation Eno, has launched a new ad film highlighting Eno as a trusted ally against acidity. There are four different films with various use cases. The ads would be promoted on Digital …
Headlines for today (December- 15th, 2020): Top Marketing Campaign and Activation
Campaign Activations Classplus, a startup in the space of mobile application for teachers and coaching centers, has released a new film featuring Saurav Ganguly. The film is conceptualized by Option Design and produced by Opus Communication. Shaadi.com, has launched an ad film promoting “Pressure Hatao, Shaadi.com pe aao”. The ad film addresses several pressures women …
Headlines for today (December- 14th, 2020): Top Marketing Campaign and Activation
Campaign Activations Himalaya Lip care, launched a new campaign to promote Lip Balm with the context to the ongoing pandemic. The ad film is conceived by Mullen Lintas. SBI, has launched a new ad promoting #KhushiyanOnEMI to promote EMIs through Debit Cards. Rediffusion Brand Solutions is the agency behind the ad campaign. ITC’s leading Agarbatti …