Campaign and Advertising News Doritos has recently started a challenge, #BlameItOnTheCrunch people can post a video of themselves having Doritos and send the entries to the brand by tagging @doritosindia and further challenging their friends to do the same. Check Here Lead School launches its digital and television campaign for Tamil Nadu, Andhra Pradesh and …
Campaign and Advertising News Nestle has launched a new campaign for its new product Resource High Protein (RHP). As a part of the campaign, three-shot films have been released highlighting the benefits of the product. Ad 1, Ad 2& Ad 3 Rebel Food has launched a new campaign #BoreNoMore for its brand Fasos. The 30 …
Campaign and Advertising News Safoo, a product from CavinKare that washes fruits and vegetables launches a new TVC. The 35-sec video features actress Nadiya as the brand ambassador. Watch Muthoot Finance launches an outdoor campaign in the 4 southern markets for Ayush Gold. Platinum Outdoor has executed the campaign. Cofsils launches a new TV ad …
Campaign and Advertising News Panasonic washing machines launch a digital campaign promoting germ kill benefit of its product. The 1-minute video has been conceptualized by WatConsult. Watch Times of India launches a digital video. The video conceptualized by Wunderman Thompson and written by Gulzar highlights how “Chai Time” is incomplete without Newspaper reading. Watch Mobile …
Campaign and Advertising News Goibibo launches a new campaign #BreakBhiEssentialHai. The 1 min 18 seconds video has been conceptualized by WatConsult and highlights how one needs a break after working from home for a long time. Watch Dettol Soap launches a new campaign for its latest launch Dettol and Mom. The 35-sec video talks about …
Campaign and Advertising News NIIT Technologies to launch a new campaign rebranding itself as Coforge. Agency News Force Motors, the Pune based automotive company has appointed DY Works as it’s brand and experience strategy agency. TOEFL iBT has appointed Madison Digital as it’s Social Media agency. InterMiles formerly known as JetPrivilege has appointed Thought Blurb as …
Campaign and Advertising News Ola as part of their existing campaign (that promoted auto booking) has launched a long ad format for the social platforms. Conceptualized by OML (Only Much Louder), the 4-minute video revolves around a mother who is technologically challenged but still manages to book an Ola to visit her son. Watch Dabur …
Campaign and Advertising News Yatra.com launches its latest ad campaign. The 2-minute video conceptualized by Indian Story Tellers showcases different reasons for which people would want to travel. Watch Safolla Honey launches its new ad campaign. The 40-sec video makes a scientific claim about the purity of its honey. Watch Paytm First Games, the online …
Campaign and Advertising News Havells’ releases an ad campaign titled ‘#ShockKaVaccination’ featuring Vijay Raaz. The ad aims to extol the importance of protection against current leakage that many tend to ignore; it can lead not only to injury but also to death. Watch JK White Cement rebranded to JK Cement WhiteMaxX. The rebranding is amplified …
Campaign and Advertising News Agency News Cholayil, personal goods manufacturer has awarded its digital marketing mandate to Grapes Digital Weikfield signs Media AOR with Madison Media, the agency will handle the entire media mandate including Print, Television, Cinema, and Outdoor. The Brand is in a Relaunch stage and is estimated to spend Rs 25 crore. …