Campaign and Advertising News Facebook releases new ads for its existing “More Together” campaign. 4 different ads show how Facebook is relevant to different audiences namely Parents, Doctors, Grandparents, and Roommates. Watch Parents Video redBus launches a new campaign showcasing how the bus industry is taking safety measures for post-Covid travel. The 1 minute has …
Top Marketing Campaign and Activation Headlines for today (Aug 3rd, 2020)
Campaign and Advertising News Boomer, one of the oldest chewing gum brands in India is back on air after a gap of 6 years. The video conceptualized by DDB Mudra has retained the historical “Boom Boom Boomer” catchline but dropped the animated mascot. Watch Hero Lectro launches a campaign for its e-cycle. Conceptualized by 82.5 …
Top Marketing Campaign and Activation Headlines for today (July 31st, 2020)
Campaign and Advertising News Dunzo creates a print ad featuring other brand mascots. The concept was first used by BBDO wherein it featured Indian ads in a print ad. Rafale Pan Masala’s old video has been trending on social networks over the last 2 days. The video from 2019 was a play on the French …
Top Marketing Campaign and Activation Headlines for today (July 30th, 2020)
Campaign and Advertising News Adidas releases a new film ‘What’s One More’ under the ‘Ready For Sport’ campaign. The film aims to inspire athletes as they prepare to return to the field in 2021. Watch McDonald’s India ran a twitter campaign to engage with users on the occasion of National Drive-Thru Day. The campaign was …
Top Marketing Campaign and Activation Headlines for today (July 29th, 2020)
Campaign and Advertising News Burger King releases a new campaign featuring Rahul Bose. The fast-food chain uses the actor’s ‘banana’ incident to reintroduce its Rice Bowls. Watch Relaxo Foundation releases a new campaign titled ‘Mazboot Kadam’. The foundation acknowledges and gives thanks to essential workers on the frontline. Greenlam Industries releases a new TVC focusing …
Top Marketing Campaign and Activation Headlines for today (July 28th, 2020)
Campaign and Advertising News The Man Company have released a new digital film for Rakshabandhan that urges people to celebrate the tradition of tying a rakhi with a new perspective. In the film titled ‘ #RakhiForSisters. Ayushmann Khurrana is seen tying a rakhi on his sister’s wrist. Watch Tanishq, an Indian jewellery brand has released …
Top Marketing Campaign and Activation Headlines for today (July 27th, 2020)
Campaign and Advertising News inDriver India has released a social media campaign titled ‘Mustache Of Joy’. The campaign aims at spreading positivity and encourages people to stay connected from their homes during the lockdown. VOGO releases ‘Go Safe with VOGO’ a digital campaign. Featuring Amol Parashar and Abish Mathew, the digital ad campaign urges people …
Top Marketing Campaign and Activation Headlines for today (July 24th, 2020)
Campaign and Advertising News Chandrika, the Ayurvedic bar soap has launched the #BeAyurvedaProtected campaign in Kerala across TV and digital. The film conceptualized by Brand David and featuring Amala Paul highlights the germ protection properties of the soap. Watch Online poker portal PokerStars has launched a new campaign called ‘I’m In’. Promoted by M S Dhoni, the video …
Top Marketing Campaign and Activation Headlines for today (July 23rd, 2020)
Campaign and Advertising News Allen Solly has released a new ad on face masks. The 50 seconds ad shows how the wearing of masks has become a part of every day getting ready for work ritual as the lockdown has been lifted from several parts of the country. Watch Here Bausch + Lomb India has …
Top Marketing Campaign and Activation Headlines for today (July 22nd, 2020)
Campaign and Advertising News Dabur has released a new 1-minute ad for its toothpaste Meswak. The ad urges viewers not to ignore dental hygiene during the current scenario because the mask conceals it from the outside world. Watch Here CARS24 has launched a new campaign highlighting the way of selling cars directly to genuine, verified …