Campaign and Advertising News Tata Motor launches a 2-minute video on its digital platform acknowledging the efforts of truck drivers who are working at the time of Ramadan and unable to come back home. The video has been conceptualized by Ogilvy. Watch IDFC Mutual Fund launches a digital campaign ‘Smart Bano, Invest Karo’. The 44-sec …
Top Marketing Campaign and Activation Headlines for today (May 20, 2020)
Campaign and Advertising News Kushal’s Fashion Jewellery has released a film on its social platform addressing the rise in domestic violence cases in India during the lockdown. The 2-minute film has been conceptualized by Aagey Se Right. Watch Budweiser launches an Indian version of its popular Wassup video. Watch Indian Film Watch Original 1999 Video …
Top Marketing Campaign and Activation Headlines for today (May 19, 2020)
Campaign and Advertising News Liberty Shoes launches a campaign to support #AtmaNirbharBharat through a 2-minute video on its social pages. Watch India Gate Rice has launched a campaign ‘India ki Puraani Aadat’through a 1-minute video on its social platforms. The ad conceptualized by Lowe Lintas Delhi talks about how lockdown has made us revisit many …
Top Marketing Campaign and Activation Headlines for today (May 18, 2020)
Campaign and Advertising News WWF India has released a film that shows how nature has won during the enforced lockdown in various parts of the world. Conceptualized by McCann Worldgroup India and set to the track Azaadi, the film shows clips of animals hitting the streets and blue skies. Must Watch Byju’s has launched a …
Top Marketing Campaign and Activation Headlines for today (May 15, 2020)
Campaign and Advertising News Dating App OkCupid has tied up with Screen Patti to launch a long duration format video on its social platform. The 12-minute film showcases a new couple’s journey – from the time they first met online, to all the things they now do together while self-isolating. Watch Tinder, the dating app …
Top Marketing Campaign and Activation Headlines for today (May 14, 2020)
Campaign and Advertising News ICICI Lombard released a film on the occasion of International Nurses Day 12th May 2020. Conceptualized by Fadoo Entertainment the 1-minute video answers the question of why nurses are called sisters in India. Watch Muthoot Finance has launched a campaign with a series of eight videos called ‘Gold Loan is Good’. Each …
Top Marketing Campaign and Activation Headlines for today (May 13, 2020)
Campaign and Advertising News Horlicks launches its first ad campaign under HUL. (GSK sold the brand to HUL). The 30 sec TVC conceptualized by FCB Ulka talks about building immunity. Watch Policy Bazaar launches its TV campaign. The two 15-second-long TV commercials featuring Sumit Vyaas urges people to get term insurance and medical insurance now. …
Top Marketing Campaign and Activation Headlines for today (May 12, 2020)
Campaign and Advertising News Usha Sewing Machine has launched a TV lead marketing campaign for South India. The 50-second television commercial has been launched in Tamil Nadu, Karnataka, Kerala, Telangana, and Andhra Pradesh and will run for 8 weeks. Conceptualized by creative agency Goldilocks, actress Keerthy Sureshan is the brand ambassador for the campaign and …
Top Marketing Services Headline that a Marketer should be aware of (May 11, 2020)
Campaign and Advertising News Watch Mother’s Day Videos from Lotte Chocco Pie Gem Selections Havmor Nykaa Wakefit Mattress Colgate Glucon D Nivea Reliance Fresh ITC Vivel SBI Life Kotak Mahindra Bank Whirlpool Wagh Bakry Johnson and Johnson Parle G Voltas Beko Netflix Wow Skin Science Olivia Hand Sanitizer This Mother’s Day, Titan has launched a video ‘Tune for Ma’, which is a part of its #TimeWithMa campaign. The video is a new take on the …
Top Marketing Services Headline that a Marketer should be aware of (May 8, 2020)
Campaign and Advertising News Lenskart launches a social media campaign using customer testimonial on how the brand helped its customers even during the lockdown. Watch Bausch & Lomb, the leading contact lenses and lens care solution brand in India, in its new digital campaign #EyeSeeBetter has released a series of images and videos on its …