Headlines for today (January 8th, 2020): Top Marketing Campaign and Activation

Campaign Activation

1. Lessy Messy, washable diaper changing mat, has launched a new campaign to promote its reusable underpad for the elderly. 

2. Burger King released a new ad film titleed as “Whopper to the future”, which urges people to order themselves a Whopper in the future from their app. 

Agency News

3. Hero Electric has appointed Mirum India to handle its digital media duties.