Headlines for today (March 5th, 2021): Top Marketing Campaign and Activation

Campaign Activation 

1.Dalda Vanaspati has signed Chef Sanjeev Kapoor as its brand ambassador in its upcoming campaign #JaanchParakhLo. It is the brand’s reassuring move that brings forward the story of goodness, legacy, taste and how it has withstood the test of times in its commitment towards delivering quality always.

2. Unacademy has launched a campaign with ‘The Master Blaster’ Sachin Tendulkar. Titled ‘The Greatest Lesson’, the film takes us through a journey of the cricketer’s greatest failures. It is a montage of some of the noteworthy games played by Sachin during his career.

3.Tata Motors launched an advertising campaign “Reclaim Your Life” for its premium flagship SUV, Safari as an ode to their evolution and their ability to balance the beautifully complex worlds they live in. 

4.Lodha Group, highlights the importance of togetherness and kinship with its newly launched campaign film Starring its brand ambassador Akshay Kumar. The campaign emphasizes on how community living ensures a healthy lifestyle as well as security and holistic growth of a child.