Campaign Activation 1.Coca Cola releases the desi version of ‘Turn up the rhythm’ campaign that shows people dancing after consuming the beverage. 2.Spotify India has launched a new campaign that focuses on building awareness around podcasts and the role audio content can play in a listener’s life, especially as a supplementary addition to their primary …
Campaign Activation POCO India has launched its new brand identity ‘Made of Mad’, in a fun campaign created by DDB Mudra. This series of quirky films featured the new mascot, conveying the brand story with unconventional and edgy visuals. The campaign goes beyond just being a showcase of the superlative specs of the phone and …
Campaign Activation 1.Tata CLiQ has recently launched a multi-film campaign featuring Karan Johar and Twinkle Khanna, engaging in a quick, witty banter and aims to introduce Tata CLiQ via large scale platforms ranging from TV, digital to display ads and social media creatives during ongoing India vs England cricket series. 2.Mountain Dew Ice launches the …
Campaign Activation 1. Mamaearth, the personal care startup has launched its national television commercial featuring Shilpa Shetty Kundra, highlighting the goodness of natural ingredients in their face wash product. The film reiterates the brand’s core purpose of propagating ‘Goodness Inside’ in products and actions. 2. MG Motor India has launched a new campaign to highlight …
Campaign Activation 1. Pepsi has launched a new summer campaign an extension of Pepsi’s Har Ghoont Mein Swag campaign, featuring its brand ambassador Salman Khan and will be amplified across TV, digital, outdoor and social media with a 360-degree surround sound. 2. Possible, a Bengaluru based company which offers research driven nutrition service and food …
Campaign Activation 1.Wai Wai, a Nepali noodle brand launched in 1972, has released two spots for its ‘ready to eat’ noodles that turn this experience on its head. You can either eat Wai Wai noodles straight from the pack, or cook it. 2. Tinder and actress/screenwriter Sainee Raj came together to explore what age-old conditioning …
Campaign Activation Joy, under the aegis of RSH Global Pvt. Ltd., today announced the launch of their new campaign “The Last Wash.” The campaign TVC, starring actress Kriti Sanon, encourages customers to inculcate the habit of washing their face before going to bed. 2. MTR Foods unveiled their latest campaign to celebrate the women who …
Campaign Activation 1. Groww has launched a new ad campaign. The campaign aims to put the spotlight on the sensitive issue of gender-based wealth gap and argues that every investment made by women on its platform, helps in bridging the gap between men and women when it comes to ownership of wealth. 2.Welspun Foundation for …
Campaign Activation 1.Dalda Vanaspati has signed Chef Sanjeev Kapoor as its brand ambassador in its upcoming campaign #JaanchParakhLo. It is the brand’s reassuring move that brings forward the story of goodness, legacy, taste and how it has withstood the test of times in its commitment towards delivering quality always. 2. Unacademy has launched a campaign …
Campaign Activation 1. Aaj Tak as part of the on-going #AajTakSabseTez campaign launched the second film of the series. The film titled ‘Achaar Gully’ highlights how Aaj Tak does not conform to the growing trend of spicing up news. 2. Maggi’s new ads focus on ‘special masala’ and its pan-India appeal. The ads come with …