Campaign Activation News HiPi launched a new digital campaign “HPL Roast” for promoting HPL Premier League with a series of ads. Tata Salt launched a new campaign “#SawaalDeshKiSehatKa” as an extension of their campaign – Sawal Kijiye Apne Namak Se. The campaign has been conceptualized by Ogilvy. PhonePe launched a new awareness-building campaign around Dussehra …