Campaign Activation Chumbak launches campaign #WithChumbak featuring Sara Ali Khan following a storytelling strategy, with each of the 3 films unfolding a day in the life of the actress. Pampers’ revives its #ItTakes2 campaign to reinforce the importance of a father’s active involvement in the parenting journey and the impact it has on a baby’s …
Headlines for today (January 27th, 2020): Top Marketing Campaign and Activation
Campaign Activation 1. Mi India has announced a new initiative – #ShikshaHarHaath, in collaboration with actor and real-life hero, Sonu Sood. This partnership will enable the student community from underprivileged sections to pursue their education with no roadblocks. 2. Parle Products has launched a new campaign ‘Swadeshi’ this Republic Day. With the campaign, the iconic …
Headlines for today (December- 21st, 2020): Top Marketing Campaign and Activation
Campaign Activation Accor has launched a new ad film “#allsafe” which shows the multi-level safer and hygiene precautions that are being taken to assure a safe stay. The campaign has been conceptualized by M&C Saatchi. Livpure has launched a digital campaign “Water Saviours”. The main objective of the campaign is to promote the brand’s Smart …
Headlines for today (December- 11th, 2020): Top Marketing Campaign and Activation
Campaign Activation Google launched a new campaign for its payment app Google Pay “jaldi karenge, jaldbaazi nahi”. The ad film highlights how the extra few seconds of punching the UPI pin during the transaction is a good thing. PharmEasy launched a new 3- film ad campaign – “DanceEasy” to promote its brand message that how …
Headlines for today (November- 27th, 2020): Top Marketing Campaign and Activation
Campaign Activation Mamaearth, an FMCG brand, launched a new TVC to promote their onion hair oil. The video highlights the benefits of onion for hair fall. The TVC has been conceptualized by Korra Worldwide. The Himalaya launched a new campaign to promote its new bathing soap. The film highlights how “Tusli Snaam” can provide adequate …