Campaign Activation Tata Wiron, wire manufacturer, has launched a new campaign “Kites of hope” on the new year. The ad film presents a heart-warming narrative with a melody “Udd Chali”. The campaign has been conceptualized by Wunderman Thompson. Nike launched a new campaign “You can’t stop us” featuring various athletes like Naomi Osaka, Marcus Rashford, …
Headlines for today (December- 31st, 2020): Top Marketing Campaign and Activation
ITC Fiama Gel Bars has launched a new campaign featuring Sara Ali Khan as its brand ambassador. The ad film talks about the natural ingredients in the product to help the skin feel soft and happy. Mi has launched a new quirky rap video “Come dance with Mi” featuring Danish Sait. The video talks about …
Headlines for today (December- 28th, 2020): Top Marketing Campaign and Activation
CRED launched a new campaign “It pays to be good” to entice people to pay their credit card bills and get rewards from the app. The ad film features Jackie Shroff. Star Sports released a new music video on Christmas “How I miss Dream 11 IPL” along the lines of the original Christmas carol “Jingle …
Headlines for today (December- 23rd, 2020): Top Marketing Campaign and Activation
Microsoft launched a new year-end campaign “Hum Rukna Nahin Jaante” to celebrate our resilience. The ad film shows how India used technology to get through the lockdown and the new normal. Dr. Fixit, a water-proofing brand, has launched a new campaign featuring Amitabh Bachchan. The ad film educates consumers about the importance of waterproofing in …
Headlines for today (December- 22nd, 2020): Top Marketing Campaign and Activation
Campaign Activation GSK Consumer Healthcare has launched a new campaign to promote its new product Otrivin Breathe Clean. The ad film emphasizes the importance of daily nasal washing to wash out the germs and pollutants. Marico Limited has launched a new campaign “#DearWinter” to promote Parachute Advansed Hot Oil. The ad film address the dry …
Headlines for today (December- 10th, 2020): Top Marketing Campaign and Activation
Campaign Activation KFC rolled out a new ad film titled – Aaj Kuch Special le jao! cos’ there’s something for everyone. The ad film focuses on reaching out to the dining table of an average Indian household. The ad film has been conceptualized by Ogilvy. Country Delight, a milk delivery app, rolled out a new …
Headlines for today (November- 27th, 2020): Top Marketing Campaign and Activation
Campaign Activation Mamaearth, an FMCG brand, launched a new TVC to promote their onion hair oil. The video highlights the benefits of onion for hair fall. The TVC has been conceptualized by Korra Worldwide. The Himalaya launched a new campaign to promote its new bathing soap. The film highlights how “Tusli Snaam” can provide adequate …