Top Marketing Campaign and Activation Headlines for today (August 10th,2020)

Campaign and Advertising News

1. Nestle India has launched a new campaign for its product Maggie Masala Noodle. The 45 seconds video highlights the diversity of the masalas used in India cooking.  Watch Here
2. Mahak Group has launched ‘Mint Nahi Hint Hai’, campaign for its trademark candy Mint Choc On. The 45 Ads features Bollywood actress Jhanvi Kapoor and will be used for the brand’s TVC campaign. Watch here
3. Dettol has launched a new 35 seconds ads in an attempt to take on surface disinfectants and sanitiser sprays while reaffirming its ‘protection’ identity. Dettol was launched in 1932 by manufacturer owned by the British-Dutch company Reckitt Benckiser. Watch Here
4. Vivo has launched a new ad for its Vivo smartphone X50 Pro. The ad talks about the gimbal camera system that helps stabilise videos and photos by making up for the shaky hand or a camera mount. Watch Here
5. Edelweiss Tokio Life has launched a new campaign ‘Active Income’ featuring actor Sonu Sood. The company has roped in the actor as a product ambassador since his recent contributions to public service resonate well with the brand’s values. Watch Here
6. Apple launches a short film to reinforce its Shot on IPhone Campaign. The short film has been directed by academy award winner Damien Chazelle. The nine-minute-20-second-long film pays a tribute to classic Hollywood genres shot entirely on an iPhone 11 Pro. Watch Here
7. Pigeon India, a baby product manufacturing company has launched a new campaign #StandByNursingMoms. The campaign has been conceptualised by WATConsult for breastfeeding week and focuses on the experiences of nursing mothers.