Top Marketing Campaign and Activation Headlines for today (June 12th, 2020)

Campaign and Advertising News

1. A R Rahman launches an anti-child abuse campaign. The 1-minute video has been shot by Barndoor Studios and urges people to report child abuse at 1098. Watch
2. Nu Shakti, the Tamilnadu based brand for daily home fortifiers for staple foods like rice and atta launches an influencer campaign #PutImmunityFirst. The campaign talks about the need of fortifying everyday food. Watch
3. Cadbury Dairy Milk launches a new 360-degree campaign “How Far Will you go for love”. Launched on digital and soon to be promoted on TV and BTL, the campaign has been conceptualized by Ogilvy. Watch
4. Aakash Coaching has launched a new TV campaign ‘Padhai Hamari Jaari Hai’. The 1 minute 30-sec video showcases the digital platform of Aakash that can be used to continue studying. Watch
5. FarEye, the Logistics SaaS Platform launches a digital campaign ‘FarEye Smile’, which recognizes the efforts of delivery personnel during the lockdown. Watch
6. Airtel has launched its integrated campaign ‘Recharge Revolution’. Conceptualized by Taproot, the video highlights recharging facilities at ATMs and pharmacy stores. Watch
7. Poco, the smartphone brand from Xiaomi has launched a digital campaign “POCO For India”. The 90 seconds video talks about the Indian roots of Poco’s origin. Watch
8. Sonu Sood endorses campaigns for EaseMyTrip and Godrej Interio. The samaritan actor has already appeared in Pepsi’s campaign. Watch

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