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Top Marketing Campaign and Activation Headlines for today (September 29th, 2020)

  1. CarDekho launched a new campaign “The Everyday Hero” based on the real-life story. The film has been conceptualized by Leo Burnett.  Watch the ad. 
  1. Mankind Pharma launched a new campaign to celebrate the World Pharmacists Day which shows respect to all the pharmacists who are 24X7 available to help others. The ad has been conceptualized by Grapes Digital. Watch the ad
  1. Marico Limited launched a series of ad films showcasing its two new surface disinfectant- Marico Travel Protect and Marico House Protect. The ad has been conceptualized by BBH India. Watch the ad 
  1. Havmor launched its first-ever web series, Havmore Passport featuring actor Malhar Thakar. Each of the episodes will be giving a virtual tour of seven exotic international locations in Gujrati. Watch here
  1. CRED has added 2 new ad films in its IPL campaign featuring Madhuri Dixit and Bappi Lahiri. Watch the ad
  1. Ford India has released two films ahead of the festive season which showcases the new Ford Ecosport. Watch the ad
  1.  TVS Star City has launched an anthem for cricketer Mahendra Singh Dhoni for the fans who waited a long while to see MSD in action. The anthem is called “ Thala fever is real”. Watch here 
  1. TVS has launched a new graphic-novel inspired campaign to showcase its race edition portfolio. The ad has been produced by Dentsu India. Watch the ad 

Agency News

  1. Dentsu Aegis Network has been rebranded as Dentsu International Ltd. 
  1. Madison Public Relations has bagged the national media communications mandate for Levista Coffee

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