Top Marketing Campaign and Activation Headlines for today (September 30th, 2020)

1. Reebok India has launched a new campaign “#writeyourlegacy” to showcase the new version of their classic leather shoes. The campaign has been conceptualized by 22feet Tribe. 

2. GoDaddy launched the second phase of its Indian marketing campaign- Business Bhai featuring MS Dhoni. The campaign has been conceptualized by Tilt Brand Solutions. Watch here

3. Kingfisher launched a new campaign with a series of commercials, each leading up to a key message- Ghar Pe Kingfisher. The campaign has been conceptualized by Wunderman Thompson. Watch here

4. Dabur has launched an on-ground activation campaign to spread awareness about the importance of immunity to fight the coronavirus. The campaign has been executing by Marketing Architects Communications. 

5. BIG FM has joined hands with the Indian Cancer Society for its month-long campaign – Together against Cancer. 

Agency News

6. Team Pumpkin bags the digital mandate for Food Service Indian Pvt. ltd. 

7. Dell has appointed VMLY&R as its lead creative agency in India.