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Top 12 News Headlines for Marketing Services in India (11th Feb 2020)
- February 11, 2020
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- News
- Pepsi launches Valentine’s Day campaign #SwagSeSolo featuring Salman Khan. The new Pepsi campaign celebrates the youth of India who is single by choice.
- Michelin India’s #IndiaDrivesChange campaign goes viral on Twitter. The campaign raises awareness towards a lack of road safety approach taken by people, thereby causing accidents.
- Smart Wearable and Audio technology company PLAY signup The Rethink Company as its creative agency.
- Dentsu X is the new media buying agency for HDFC ERGO Health Insurance.
- Duff & Phelps releases its brand valuation study with Virat Kohli at the top, followed by Akshay Kumar in the second place and Deepika Padukone + Ranveer Singh in the third
- Adfactors PR wins the mandate for India Fintech Festival (IFF), India’s largest fintech event to be held on 4th & 5th March 2020 in Mumbai
- Nestle KitKat comes up with unique product design for this Valentine’s Day. #ChocoluvStories allows a consumer to put the Kitkat cubes with letters printed on them and form a story. Another campaign allows consumers to put two packs together and form love messages
- Wunderman Thompson South Asia, a WPP agency, wins the creative mandate for Panasonic India Air Conditioner range
- Angel iTrade Prime launches #AageBadhneKaSmartSauda ad campaign. Angel Broking’s iTrade Prime offers basic free research and zero brokerage
- upGrad launches #RahoAmbitious campaign. The campaign will have 2 TVCs, Print, Outdoor, and Digital components. The campaign is targeted at working professionals.
- Highlighting the hazard that high beam of vehicles creat, Big FM and HDFC Ergo General Insurance launch #HighBeam–NotOKPlease campaign.
- Based on high expected viewership, TV Channels are charging 100% to 300% premium on advertising during the election result day #DelhiElections
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