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Top Marketing Campaign and Activation Headlines for today (3rd September 2020)
- September 3, 2020
- (0)
- News
Campaign and Advertising News
- Spotify has launched a new campaign highlighting the ease of listening to music playlists. The 30 seconds video for the campaign features Anil Kapoor. Watch Here
- Lizol has launched a new campaign ‘Safe To Touch’. The campaign highlights Lizol’s product efficacy against the Covid-19 virus and the importance of cleaning and disinfecting surfaces to kill germs and viruses. Watch Here
- Disney + Hotstar has released a new ad campaign highlighting how one can subscribe to Disney + Hostar VIP and watch IPL 2020 with their friends without stepping out from home. Ad 1 & Ad2
- Nerolac Paints has released a new positioning statement and a refreshed brand outlook which says “Colours that Care”. The brand has brought in the change on account of its centenary year. A new campaign has been launched in relation to this, ‘Aaj Careful toh Kal Colourful’ promoting the hashtag #ACKC. Watch Here
- Vogo has launched a new campaign ‘Go Safe with Vogo’. The 1 minute 42 seconds digital film for the campaign talks about the sanitization of the bikes and also pays tribute to the brand’s frontline workers. Watch Here
- Asian Paints in association with Beautiful Homes Services has launched a new digital campaign highlighting how homes can be designed ‘Your Way’. Ad1 & Ad2
- Fujifilm India has launched a new campaign ‘Don’t Just Take, Give’ as part of their CSR initiative. The campaign aims to improve the disconnect between patients and doctors. Watch Here
- Mankind Pharma has launched a new campaign on account of Teachers Day. The campaign pays a tribute to doctors, pharmacists, police, and sanitation workers. Watch Here
Agency News
- Welspun Group primarily into steel, textile and energy industry has awarded its media mandate to Madison Media Sigma.
- Lionsgate, OTT Platforms had awarded its media mandate to Mediacom.
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