Campaign and Advertising News
- Practo has released its new TVC campaign titled ‘Hello Doctor’. The campaign urges people to seek expert opinion instantly. Watch
- Dream11 wins title sponsorship for IPL 2020 for Rs. 222 crore.
- Allen Solly has launched a new digital campaign titled ‘Made with Hands, Made with Love’ acknowledging the work of their garment workers, who worked relentlessly despite a crisis at hand.
- Pee Safe ropes in Nusrat Jahan as a brand ambassador.
- Mastercard releases a film that features Mahendra Singh Dhoni tracing the growth of India since independence. The duo urges small merchants to share their success stories about digital payments.
- OPPO releases a brand campaign titled ‘Go Beyond Boundaries’. The campaign aims to inspire its target audience to crush the arbitrary limitations and sprint towards the road to success in life. Watch
Agency News
- Cholayil, personal goods manufacturer has awarded its digital marketing mandate to Grapes Digital
- Weikfield signs Media AOR with Madison Media, the agency will handle the entire media mandate including Print, Television, Cinema, and Outdoor. The Brand is in a Relaunch stage and is estimated to spend Rs 25 crore.
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