Top Marketing Campaign and Activation Headlines for today (August 21st, 2020)

Campaign and Advertising News

1. Yatra.com launches its latest ad campaign. The 2-minute video conceptualized by Indian Story Tellers showcases different reasons for which people would want to travel. Watch
2. Safolla Honey launches its new ad campaign. The 40-sec video makes a scientific claim about the purity of its honey. Watch
3. Paytm First Games, the online gaming platform will be the sponsors of Jamaica Tallawahs of the Caribbean Premier League (CPL)
4. Onco.com launches a campaign to drive awareness of cancer care. Actor Sanjana Sanghi features in two videos released by the brand on digital platforms. Watch
5. Mindhouse the Mental wellness startup has launched a campaign titled ‘Winner’s Mindset’. The message emphasizes the role of mental strength and features some of India’s sports icons talking about the importance of mental strength and it’s impact on their on-field performance. Watch
6. HDFC Life launches a new campaign “When I grow up”. Conceptualized by Wieden & Kennedy, the brand through multiple videos talk about financial freedom to pursue dreams after one retires. Watch
7. Gemini Oil launches a new campaign on the occasion of Ganesh Chaturthi. Wavemaker has conceptualized the campaign. Watch