Top Marketing Campaign and Activation Headlines for today (August 31st, 2020)

Campaign and Advertising News

1. Nestle has launched a new campaign for its new product Resource High Protein (RHP). As a part of the campaign, three-shot films have been released highlighting the benefits of the product. Ad 1, Ad 2& Ad 3
2. Rebel Food has launched a new campaign #BoreNoMore for its brand Fasos. The 30 seconds ad for the campaign has been conceptualized by Wunderman Thompson South Asia. Watch Here
3. Apollo Tyres has released a short film on account of International Dog Day. The film features the story of a dog being adopted.  Watch Here
4. Yes Bank has launched a new campaign called #ZimmedariSeTayyari. The campaign talks about the responsibility of supporting small businesses. The bank has launched #YESforLocal and #YESBizConnect to support customers and communities under this campaign. Watch Here
5. Bajaj Allianz General Insurance launches a new campaign Caringly Paws highlighting its pet insurance policies. Watch Here   
6. Oven Story has released a new ad campaign highlighting the safety and hygiene factors while ordering a pizza amidst the ongoing pandemic. Watch Here
7. Sony Pictures Sports Network has launched a new campaign honouring the ‘Asli Fans’ of cricket. The campaign is aimed at encouraging cricket fans to tune-in to watch the upcoming Australian tour of England broadcasted on Sony’s sports channels. Watch Here
8. Sensodyne, toothpaste has launched a campaign titled #ForTheLoveOf. The campaign encourages people to keep enjoying their favourite foods without worrying about tooth sensitivity.
9. Vistara has released its new in-flight safety video that demonstrates safety instructions in a unique way using a yoga element. Watch Here
10. TCL signs up as Sunrisers Hyderabad’s official sponsor.

Agency News

1. KP Namboodiri’s Ayurvedics creative mandate to The Local